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MITCH ROBERTS

CO-FOUNDER, CHIEF EXECUTIVE OFFICER

As a fourth generation exhibitor and grandson of Cinemark Founder and chairman; Lee Roy Mitchell, Mitch combined his deep knowledge of cinema with entrepreneurial spirit, and out-of-the box thinking to create  the first EVO® Entertainment at just 18 years old. Today, he uses that very same energy  to consistently create, innovate and lead our brand towards being a positive change needed to revive an industry that has remained relatively untouched for over a century.